‘When you judge others, you do not define them, you define yourself’ Earl Nightingale

Dallas-based photographer Joel Parés challenges our most common prejudices with a straight-forward photo project called “Judging America.”

Internationally recognised photographer and digital artist Joel Parés specializes in advertising and composites. American artist grew up watching his father take pictures with his 35mm camera and listening to his mother tell stories of her modeling days in Puerto Rico. This combination of image and story led to the use of the narrative throughout his work.

In his essential photo series “Judging America,” Joel Parés seamlessly fades photos of an unfounded ethnic stereotype with people’s real professions.  The artist starts with a simple photo that’s based on the stereotypes associated with a person’s appearance, and fades to their real profession to make us realize how deceiving looks can truly be.

“Many of us judge incorrectly by someone’s ethnicity, by their profession, and by their sexual interest, the purpose of this series is to open our eyes and make us think twice before judging someone, because we all judge even if we try not to,” he said.

source: designyoutrust

All Images © Joel Parés