Our Story

Our story started out in Istanbul, where a school boy named Gurcan became fascinated with the unexplained mysteries of the world when he read through Erich Von Daniken’s Chariots of the Gods. As a result, he went on to graduate from the University of Marmara with a burning passion to see the world as well as all of the wonders contained therein. This led Gurcan to the United Kingdom, where he learned much about the cultures of while working in various places and travelling. However, it was in Switzerland where he met his Ukrainian wife Katya, who shared his passion.

Together, the two have continued to study Buddhism as well as other spiritual matters while traveling the world in search of new sources of inspiration. The stories of their travel experiences can be found on look4ward.co.uk, which has become a useful source of information for people interested in setting out on the same path. Furthermore, it can be followed via Instagram @look4wardd and @gk_travelblog as well as Twitter and Facebook, where it now has more than 140,000 followers. Something that speaks volumes about how far Gurcan and Katya have come in more than one sense of that particular phrase.

Gurcan & Katya

Now, there is a Look4ward Store, which is stocked with products that have managed to catch the couple’s interest over the course of their travels. Some are spiritual items meant to help interested individuals find meaning in a wide and wondrous universe. Others reflect certain themes such as love and travel, gothic fantasy and ancient mysteries, which should help others express themselves in a manner most convenient.

Currently, Look4ward headquarter is based in a little slice of Heaven called the Colwyn Bay, which can be found in North Wales. However, our community is truly international in nature, as shown by how our products come from places such as China, Nepal, Indonesia, and Latin America, while our team members come from countries such as India, Hungary, Turkey and Ukraine. Meanwhile, the Look4ward team remains in close contact with Gurcan and Katya, who continue to work for the betterment of our customers while out on the road.

Simply put, the Look4ward team hopes that our followers and customers will take as much pleasure from our posts and products featured in our store as we have. Now as then, our motto remains the same as our name – Look4ward. Think Positive, which stands as a symbol of our intent to live our lives to the fullest without being dragged down by our doubts.

Gurcan and Katya investigate iconic mysteries across the globe


The happiest place in Britain is North Wales


Collecting momentsandnot things


Traveling is a more valuable learning experience than years of schooling